Every company, no matter what the size, and every television show, no matter what the budget, have a message and an objective. Here at NightGlass we will help you discover exactly where it is you want your audience to go and then provide you with an enjoyable ride to get them there.
From the initial creative conceptions through distribution, our expert and creative team will guide you through the maze of production and post-production options, media choices and deliverables.
While creativity is why clients come to us, it's our underlying sense of business savvy that makes them smile while they compute their return on investment. We understand the creative quest but also understand the budget reality.
NightGlass Media Group Creative Menu
Television production has truly evolved over the last decade and it continues to do so. Advancements in production and post production have enabled almost anyone with a camera and a laptop to get in the game. Success, though, is still reserved for the people who come up with a good idea and then execute creatively and within budget. Our longevity, expertise, creative command of technology and satisfaction guarantee are how we distinguish ourselves from the bevy of choices available today.
Our work has been seen on numerous broadcast outlets including A&E, TNT, FOX SPORTS NET, Turner Classic Movies, ESPN & ESPN Classic, The Golf Channel, Turner South, Cartoon Network and SPEED Channel. We meet often for creative sessions and brainstorming to develop original television pilots. This has provided us with a stable of sponsorship opportunities for many of our clients.
Television Samples
What do our prospects know about us? How can we stand out? Do our employees know who we are? Do our shareholders understand our mission? These are questions that every marketing and executive team face often.
So what do you do? You create a dynamic media piece that is flexible and easily revised...something that can be distributed on video, CD-ROM, DVD, streamed on your web site and customized for email. One production, numerous deliverables, guaranteed return on investment...
Corporate Image Samples
"If you're not learning, you're losing." Most corporate employees grimace when they hear the word training...complete boredom and monotone droning from an instructor is the picture they get in their minds. Put simply, it doesn't have to be that way. The problem with training today is that the approach is old school. Corporate employees are busy and task saturated - time is critical and their attention span has been reduced to approximately 30 minutes, thanks to television programming, so training must rise to the level of entertainment or even a new word, traintertainment.
The solution to the training dilemma is to incorporate creativity and technology that will capture your employees' attention. Video, motion graphics, music, etc. will reach out and grab your audience insuring that lessons will be learned, and employees will become more valuable and productive.
Training Samples
The internet has become the most popular resource for gathering information about everything, especially businesses. First impressions and corporate image are crucial to any company's success. These are just two of the reasons why so many businesses are providing media rich experiences for their web visitors. NightGlass can help you produce an entertaining and educational media presentation for your web site. We can incorporate video, motion graphics, music and voice over to WOW your web traffic and leave them asking for more.
Web Design & Development Samples
Conferences, meetings, sports, events, product rollouts, motivational speakers, executive addresses, etc. All of these occasions have two things in common, the need for audio-visual elements and that not all of the invited audience or ticketholders can be present, so it must be recorded to ensure a return on the investment.
Our staff has worked live events literally all over the world. From one-camera meetings for 10 people to an 18 semi-truck load-in, multi-camera event for 40,000 attendees, we can guide you through all of the challenges and choices to make certain your event is successfully covered with creativity and professionalism. In this situation, knowing that everything will work and contingency plans are at the ready will provide you with peace of mind...because with live events, there is no "take two."
Live Event Samples
If your message can't run on a computer, you are missing the most crucial media outlet. Most of your audience spends hours in front of a computer each day. You must reach them where they are. You must make it easy for them to see your message. You must successfully grab their attention right away.
Interactive media all have pros and cons, so before you create content, your audience must be analyzed. Before making a decision as to which one to use for distribution, keep in mind that the best decision might be to use a combination, especially if your audience spans several different computer sophistication levels and software platforms. Nothing is worse than creating a media-rich presentation and having your client tell you that it crashed their computer.